The beloved brand CoverGirl has been making an impressive effort lately to be as inclusive and accessible as possible, and the fact that it is included in the Amazon Prime Day sales this year is another huge step in that direction. So it's the biggest brand to be granted the leaping bunny seal by Cruelty Free International, and it recently launched the Full Spectrum makeup line formulated especially for people of color, and it's already affordable products will be discounted even further during Prime Day? Be still my beating heart.
As I'm sure you're already aware, the Prime Day festivities kicked off promptly at 3 a.m. on Monday, July 15 and will wrap up on July 16. During those 48 hours, Prime members can score a slew of bestselling CoverGirl products at discounts up to 50 percent. (I know.) And we're not talking about just a couple offhand items, either — the iconic beauty brand will be offering up a whopping 260 products come Monday, including mascaras, lip color, foundation, and much, much more. The brand has even snuck in a few of its very latest releases, as if this embarrassment of riches wasn't already enough.
CoverGirl been so generous with the savings, in fact, that the brand has its very own dedicated landing page during Amazon Prime Day, where deals will be going live. And if this is starting to sound a little overwhelming, don't worry — we put together a list of some of our must-have CoverGirl products, to give you somewhere to start. Just make sure that whatever you have your eye on, you don't delay, because these savings are so significant that we have a sneaking suspicion they won't last the length of the sale.
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.
The LashBlast Volume Mascara Two-Pack
LashBlast Volume Mascara is such an industry heavyweight that it practically sells itself, with the drugstore staple cropping up everywhere from Allure editors' beauty cabinets to Mariah Carey's lashes, so we were shocked to see it make the list. The jaw-droppingly voluminous formula first launched in 2008 but earned one of our annual Best of Beauty Awards as recently as 2018, which is a full decade of unparalleled success — so why mess with the best? Pick up this two-pack and prepare for full, voluptuous lashes you'll have to see to believe.
Was $12, Now $11 (Shop Now)
Outlast All Day Moisturizing Lip Color Two-Pack
Up next is one of CoverGirl's best sellers, the two-step Outlast All Day Moisturizing Lip Color, which pairs a vibrant, creamy liquid lip color with a moisturizing topcoat. Just slick the duo on in any of the 31 dazzling shades for a luscious burst of color that keeps your lips hydrated all dang day.
Was $17, Now $16 (Shop Now)
Simply Ageless Instant Wrinkle Defying Foundation
For those with more mature skin, the Simply Ageless Instant Wrinkle Defying Foundation is a game-changer. The creamy formula comes in 11 separate shades, each packaged in a sleek little compact, but it packs an incredible punch, combining the effects of hyaluronic acid for radiance, SPF for sun protection, and an impossibly lightweight formula that, according to the brand, floats over wrinkles instead of settling into them.
Was $9, Now $8 (Shop Now)
Outlast Active Foundation
Or hey, maybe you're a longtime CoverGirl devotee hoping to try out a new product — one that will stay put through even the sweatiest workout routine. If that sounds like you, reach for the new-to-market Outlast Active Foundation, a sweat-proof, humidity-proof, and transfer-proof formula that doesn't clog pores. (That's a lot of proofs.) One Amazon reviewer even called the foundation their "holy grail," praising its satiny finish, water resistance, and long-wear.
Was $9, Now $8 (Shop Now)
Full Spectrum Gloss Idol Moisturizing Lip Gloss
And finally, I don't use this term lightly, but the Full Spectrum Gloss Idol Moisturizing Lip Gloss truly is great. The high-shine liquid glides on creamily for a bold, moisturized slick of color you can see and feel. Plus, it comes in 15 eye-catching shades with names like the orange-y coral Hundo, flushed scarlet Yasss, and dusty mauve Ghost, so you can keep up with your pop culture terminology while pampering your lips.
Was $7, Now $6 (Shop Now)
And that's just the tip of the iceberg. But no matter which of the iconic beauty products you select, remember that the sale is just 48 hours long, from July 15 through July 16. After that, Amazon Prime Day will be over, and all the Covergirl products above will go back to being just incredibly affordable instead of unbelievably affordable.
Other great Amazon finds:
- How to Shop Amazon Prime Day's Best Deals
- All the Best of Beauty Winners Available on Amazon
- 13 of the Best-Selling Hair Tools on Amazon
And now, Olivia Munn tries nine things she's never tried before:
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