Online Shopping

How to Shop Amazon Prime Day's Best Deals for 2019

Here's everything you need to know about the summertime Black Friday.
Image may contain Logo Symbol Trademark Electronics Pc Computer Laptop and Text
Getty Images

All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

As all avid shoppers know, one of the greatest places to do some online purchasing is none other than Amazon. In the last few years, the Internet superstore has added a bridal shop, a pretty fantastic plant store, and some high-quality groceries after joining forces with Whole Foods. Its seemingly endless list of innovations was even expanded last year when it announced it was launching a program to let customers sample top-shelf beauty products for just $2 each. And now, it's getting ready to launch what is essentially the summertime version of Black Friday — the glorious event known as Amazon Prime Day.

For the uninitiated, Amazon Prime Day starts on Monday, July 15 at 3 a.m. EST, and will last for a full 48 hours before wrapping up on July 16. Throughout this block of time, the website will offer more than 100,000 deals (yes, 100,000), ranging from sale prices on various items to discounts on some of Amazon's own products, like the Kindle and Echo Dot.

There's just one catch: you have to be an Amazon Prime member to enjoy the benefits of this glorious day. Luckily, Amazon lets you sign up anytime during the event itself — and it even extends shopping privileges to people who just sign up for a free trial. Meaning that there's not a lot of commitment involved.

So, just to recap, here are some simple steps to ensure that your Amazon Prime Day experience is the best it can be:

Step 1: Make sure you sign up for Amazon Prime. It's very easy to sign up, trust us. Amazon even allows you to try the service out for free for 30 days or, if you're a student, you can get a six-month free trial. Just head over to Amazon's website and follow its on-site instructions.

Step 2: Download the Amazon App to track the deals, and even view them before they're live. And before you ask, yes, the app works for both Androids and iPhones.

Step 3: Read through the Prime Day Insider Guide in order to make sure you're fully prepared. The guide will let you know the ins and outs of what kind of deals you can expect, and how to make the most of the 48 hours.

Step 4: Stretch and hydrate. (I mean, it's always a good idea to do both, but especially considering that this year's sale is the longest and most epic yet.)

Step 5: Shop your heart out. And don't forget to make a list and stock up on bulk items. Remember that it's only a good deal if you were already planning on buying it. Otherwise, you're just spending unnecessary money.

If last year's event is any indication, you're going to want to shop early, because some of the best deals go quickly. For instance, last year Amazon offered the legendary Instant Pot at far less than its retail value, and it was not only the best seller in all of the United States, but also one of the first deals to sell out. A little birdie also told us that there will be some pretty fantastic deals on beauty brands as well, so we took the liberty of putting together some of our favorites, below.

Our suggestion is to bookmark Allure's Amazon Prime Day coverage and our Amazon storefront to stay up-to-date on all the best products to shop during those 48 hours. We'll be tracking down our favorites and making sure you have all the tools to make the most of this summertime shopping holiday.


More Amazon goodness that we love:


And now, check out 100 years of updos:

Follow Allure on Instagram and Twitter, or subscribe to Allure's newsletter for daily beauty stories delivered right to your inbox.