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It goes without saying that Selena Gomez’s Rare Beauty line is a smash hit; we’re pretty sure the liquid blush is so beloved that a book of poetry will one day be written in its honor. However, Gomez is a fan of other brands too, specifically ones that are available at some of our favorite retailers.
We admire that Selena always provides a holistic peek into the beauty staples she’s using on a daily basis, highlighting drugstore moisturizers, milky toners, and splurge-worthy cleansers — many of which come with an Allure stamp of approval.
We’ve combed through countless interviews and TikToks to compile a handful of Selena Gomez’s favorite products and some of them are on sale now. And yes, we enjoyed the hours-long scrolling required for the publication of this article.
Benefit Cosmetics Hoola Matte Bronzer
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In a video for Allure, Selena mentions she loves to use the Benefit Cosmetics Hoola Matte Bronzer for a bronzey finish all over her face. We love this 2023 Readers' Choice Winner too because of its cool-toned hue and super-pigmented formula.
Tatcha Water Cream
Life is about balance, a motto understood and applied by Tatcha’s Water Cream. Delivering the hydrating benefits of a rich moisturizer but remaining lightweight, this quick-absorbing product uses 23-karat gold and wild rose to minimize the appearance of pores and keep your complexion at the perfect equilibrium. No shine on your forehead, no dry patches on your cheek, and it won’t pill under makeup — which is why Selena uses it as a concealer base in this TikTok.
Paula's Choice Resist Advanced Replenishing Anti-Aging Toner
While their Skin Perfecting BHA is used to hogging the spotlight, the Paula's Choice Resist Advanced Replenishing Anti-Aging Toner is the other sibling you’ll be sad you didn’t know about sooner — and is beloved by Selena, as shown on her TikTok. This is a milky toner with ingredients focused on brightening and reducing fine lines: hyaluronic acid and evening primrose oil for deep hydration and ferulic acid (a less abrasive retinol alternative) to gently protect against environmental damage.
Tatcha The Dewy Serum
Seeking a lightweight, radiant product that leaves a lit-from-within glow? Try Tatcha’s The Dewy Serum, one Gomez praises in a Vogue beauty secrets video, and put down your highlighting stick forever. Lactic acid provides non-irritating exfoliation and a smooth surface while squalane locks in moisture, giving your skin a bouncy finish that rivals that of a glazed donut.
Neutrogena Hydro Boost Cleanser
Neutrogena Hydro Boost Cleanser is here to quench dry skin, using a bouncy gel formula that quickly removes every morsel of dirt and concealer from your face without making it overly dry in the process (making it a Selena favorite). This hyaluronic acid-packed drugstore darling is made better by its drugstore pricing, too, averaging a $13 price tag that will satisfy both your nighttime routine and your wallet.
Mario Badescu Facial Spray
Jumpstart your morning in the same way Selena does in this TikTok with Mario Badescu Facial Spray — a refreshing mist of aloe vera, thyme, and seaweed extract for a slept-really-good last night glow. It checks off a myriad of skin care musts: boosts hydration, soothes redness, and can even be used as a setting spray to lock in dewy makeup.
Is Clinical Cleansing Complex
Deep cleans like Selena with Is Clinical Cleansing Complex, an impressive 3-in-1 product that cleanses, removes stubborn makeup, and provides gentle exfoliation in 30 seconds. Reviewers say they picked up this effective product through dermatologist and celebrity recommendations, and haven’t looked back since — because while the bottle does cost a little over $40, a little drop goes an impressively long way.
Caudalie Resveratrol-Lift Firming Eye Gel Cream
With hyaluronic acid and a vegan collagen alternative at its helm, Caudalie Resveratrol-Lift Firming Eye Gel Cream tackles the trifecta of under-eye concerns with one swipe: lightens dark circles, visibly diminishes fine lines, and de-puffs via quinoa extract. Selena applies it right after cleansing.
Vichy Pureté Thermale Perfecting Facial Toner
In a drugstore haul TikTok, Selena called out Vichy Pureté Thermale Perfecting Facial Toner: it outshines similar products on the market with an alcohol-free formula, using glycerin to help your skin retain moisture while simultaneously protecting it from environmental pollutants. It’s super refreshing (the perfect mid-day treat) and reviewers with sensitive complexions adore that it doesn’t exacerbate redness.
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